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Many talent acquisition professionals start and end their day on LinkedIn. While LinkedIn remains the most extensive public repository of professional information, most people working today are not represented on the site. Depending on the roles, locations, and industries that you source for, you likely have needs that LinkedIn cannot fulfill. The same goes for your internal ATS or CRM, third-party resume databases, and job boards (the latter two only capture some of the people currently looking for work at the time of your search!).

The remaining publicly accessible online data about professionals is distributed across millions of websites, many of which you haven't even heard of yet. Identifying which sites will be a good resource for your current sourcing needs may seem daunting, but with the right approach, you will find it relatively straightforward.

This two-part course covers an overall methodology for identifying resources outside of recruiters' traditional comfort zones and more detailed coverage of specific social sites that help fill in gaps not covered by LinkedIn.

Day 1 - Sourcing without LinkedIn 

LinkedIn is a primary tool used by many Sourcers. However, fewer than 20% of working professionals have an active, up-to-date LinkedIn profile. Do you know where to look to find the rest?

Unless the professionals you are trying to find have informative LinkedIn profiles containing all the right keywords to pre-qualify them, you are likely missing 90% of the information that can be found using other websites.

We will review a general process for identifying relevant and data-rich sites for your target industries, roles, and geographies. You will learn to find and extract candidate details from professional associations, discussion forums, and specialty social networks. We will also touch on cross-referencing partial information found on one site to get more details elsewhere (including contact information).

View Day 1 Outline

Day 2 - Social Sourcing

While there are many potential sources of candidate info outside of LinkedIn, other social sites are the best places to find self-reported personal details about professionals.

On Day 2, we dive deeper into social sites as a category of resources. We will discuss the difference between "open" sites you can source from and "closed" sites that you can't. We will review identifying relevant social sites for your target candidates and cover the current information about how people use the Internet and social media globally.

Finally, we will review how to efficiently source across the most popular sites. For each site covered – including Facebook, Instagram, Twitter, Reddit, and more - we will detail the most productive ways to search, identify, and engage potential candidates.

View Day 2 Outline

Class Outcomes: You will learn to identify and explore data-rich sites, seek out new places to find candidates, and source where you have not previously sourced. You will also learn the latest statistics about who is online, where they go, how to identify and assess social networks that will be useful in your sourcing, and receive tips and examples for sourcing from social sites.

Who will benefit: Recruiters, Sourcers, and Talent Acquisition professionals. No matter the candidates you source, this material will help you.

Included: For live and recorded classes alike, all who register will receive the complete recording and presentation slides.

30 Days Support: This class includes our 30-day online support guarantee. Get answers to your questions, additional examples, and suggestions for implementing what you learn.


Upcoming Sessions - Limited Seating

No upcoming sessions currently scheduled.

Purchase the latest recording, or check out our other upcoming classes!

Training Library Recordings

Day 1 Recorded: August 3rd, 2022
Day 2 Recorded: August 4th, 2022

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