Boolean Strings Basics & Beyond
This foundational class teaches you how to search effectively online. It is a resource for new Sourcers and a way for experienced Sourcers and Recruiters to refresh their search skills.
In addition to basic Boolean rules, modern search engines provide many powerful features that can help you find information more quickly and precisely than ever before.
We explain the main concepts, best practices, and techniques for finding professionals online (with any skill set, location, or industry) and how to create the best search strings from the ground up on Google.
Substantial new material explains how to defeat the endless scrolling, what we learned about the two categories of queries from Google Engineers, how Google scores against ChatGPT, and more.
- Google for Research
- Search on Google vs. Social Sites and Aggregators
- Quotation Marks
- Capitalization, Punctuation, and Word Order
- Your Location
- "include omitted results"
- The Number of Results is Not Accurate
- Best Practices: Don’t Use OR on Google
- - (Minus): Excluding Unwanted Results
- Google's Semantic Features
- Control the Interpretation
- Simple Boolean Strings
- Complex Boolean Strings
- Unrolling the Scrolling
- "Open-Ended" vs. "Restrictive" Search on Google
- "The Rule of Three"
- Searching for Contact Lists
- Advanced Operators
- X-Ray LinkedIn for Job Titles & Companies
- Benefit of Repeating Keywords
- Operator Placement
- Search for What You Expect to Find
- Boolean Strings Combining Operators
- The Full List of Google Operators
- Avoid Typical Mistakes in Google
- Google Image Search
- Reverse Image Search: Tool for Cross-Referencing
- Gather Intelligence via Google Job, Maps, and Events Search
- Google vs. ChatGPT
Complete recordings and presentation slides
Google Search Operators Reference
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