Sourcing is all about identifying, and engaging potential candidates for your organization or clients. However, getting those candidates' attention is increasingly challenging. Crafting personalized approaches to improve engagement is essential, but time-consuming.
Fortunately, there are strategies Recruiters can adopt from marketing professionals to achieve results more efficiently: reaching more prospects in less time than with one-to-one outreach like emails and phone calls. Recruitment Marketing is also an excellent way to build your talent pipelines.
The class provides an informative introduction to effective Recruitment Marketing and Analytics for Recruiters and Recruiting Teams.
How many potential candidates have seen your job ad? How many applied? Who is sharing your Tweets, liking your Facebook page, or sharing your LinkedIn posts? Is content posted at 9 AM Wednesday morning performing better, or is it what you distribute at 7 PM on Sunday that reaches the target audience?
Using built-in marketing tools on social media sites and job boards, leveraging Bitly, tracking images, Google website analytics, Buffer, IFTTT, and other handy techniques that the webinar covers, will give you a precise picture of how well your recruiting marketing activities are performing.
Course Outcomes: You will learn the best, easy-to-use, tools for automating and scheduling postings, tracking engagement, monitoring social media, and optimizing online candidate engagement.
Who Will Benefit: Sourcers, Recruiters, talent acquisition teams looking to take advantage of a data-driven marketing process to pull ahead of the competition.
Included: For live and recorded classes alike, all who register will receive the complete recording and presentation slides.
30 Days Support: This class includes our 30-day online support guarantee. Get answers to your questions, additional examples, and suggestions for implementing what you learn!
Optional Practice Session: For the live version of the class, you'll get extended Q&A and real-time demonstrations of how to apply what you've learned to your daily work. In recorded form, the practice session provides additional examples and exercises for practicing on your own time.
Upcoming Sessions - Limited Seating
Lecture: No upcoming sessions scheduled.
Practice: No upcoming sessions scheduled.
Check our live webinar schedule for other upcoming classes.
Training Library Recordings
Lecture Recorded: June 12th, 2018
Practice Recorded: June 13th, 2018
After providing payment, you will receive a confirmation email with instructions for completing your live class registration, or accessing your selected recording(s), within one business day. Instructions will be sent to the email provided during checkout.